Where Luxury Meets Sustainability
Immerse yourself in a world of opulent accommodations.
Your resort offers a transformative experience honoring your lifestyle and the natural beauty that surrounds you.
Give a Man a Fish
How does the saying go? Give a man a fish and he can eat for the day, but teach him how to fish and he will eat for the rest of his life.
Executive Summary: Sustainable Success
A place to be
Selling 175 fully serviced, enhanced features, fractionally owned Villas, 130 Hotel Apartments, 130 Tiny Houses, 130 Tented Villas and 135, 5 star Hotel, operating sustainably and incorporating social and environmental considerations into the buyers' decisions.
Reputation Enhancement
Excellent service, a large Vocational Training Center, Schools, Sports Facilities, Orphanage and Community Involvement using alternative energy creation sources, are the resort's hallmarks.
Customer Attraction
The resort will attract second home buyers, digital nomads, simplicity searchers, reward hunters, and socially and environmentally conscious travellers.
Cost Savings
Sustainable practices and the latest IT developments will save money on energy and resource costs and increase efficiency.
A stunning home awaits you
Dreams all in white:
Tiny but shiny
Tented Villas
Sustainable from the beginning, Structural engineered Bamboo
The problem for second home owners
Underutilized Assets
Second homes are often used for only a few days or weeks each year, leading to high maintenance costs and underutilization.
Financial Burden
Owning a second home can be expensive, with costs for maintenance, utilities, security, insurance, and taxes.
Youth Unemployment
Young people in Africa face high unemployment rates, highlighting the need for vocational training and job creation opportunities.
Sustainable Tourism
The tourism industry needs to prioritize sustainability, minimizing negative impacts and maximizing its economic potential.
Great Solution
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1
Your Fractional Second Home
Arrive to a ready-made haven, beds made, and meals at your fingertips.
2
Enjoy Your Time
Embark on boat trips, indulge in spa treatments, and enjoy school and sports classes for the kids.
3
Hassle-Free Living
Enjoy socially responsible vacations, workcations, or extended stays.
4
Meaningful Impact
Empower the local community with education and work opportunities.
5
Enjoy Income & Flexibility
Generate income or trade your time for access to 8,000 Elite properties worldwide.
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Shared Living Community
Experience a vibrant shared living community, building social connections and a sense of belonging.
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Eco-Friendly Construction
Your homes are built with sustainable and eco-friendly materials, like cross laminated timber or structural engineered bamboo.
55Africa Grand Resort:
Reserved for the Few
Curated Luxury
At 55Africa Grand Resort, luxury isn’t just something we offer—it’s something we carefully curate. And while we’d love to welcome everyone, we’ve chosen to serve the lucky few exceptionally well. As the pioneer of Swiss hospitality, Mr. Scherz, once said: "Every guest is a king, but every king is a guest." We take that to heart.
Exclusive Experiences
It’s not that we don’t want to open our doors to everyone, but we believe that the best experiences are crafted when we focus on the select few who share our vision of sharing knowledge, at the same time expirencing tranquility, exclusivity, and authentic African luxury. Our vocational training centers are also integrated into the experience, demanding an extra layer of understanding, and making this a truly unique offering.
A Movement for Change
Your experience and knowledge are highly valued here, and if you choose to share that with your associates, you’ll be part of something bigger—a movement to create a better tomorrow for Africa. As my mother used to remind me, money can be taken away, but knowledge can’t. And I couldn’t agree more.
So, let’s find out if we’re the right fit for each other. After all, both you and 55Africa have the freedom of choice.
Customer Validation
Growing Demand
Mansion Global revealed that during 2020, the demand for second homes soared by 58.8%, with applications for second home mortgages peaking in September, up 118% year over year.
Fractional Ownership
European fractional ownership-promoting startups such as France’s Altacasa, and Spain’s Vivla are lending a helping hand to those looking to get their hands on a home away from home.
Market Domination
Pacaso has raised a total of $1.5B in funding over 7 rounds. Their latest funding was raised on Sep 14, 2021 from a Series C round.
Customer Interest
MYNE’s €23.5 million seed funding consists of debt and equity capital provided by embedded/capital, TruVenturo, Scope Hanson, Rivus Capital, and CoastCap.
Latest NEWS 13.12.2024
Marriott announced that it would enter the outdoor hospitality market by acquiring Postcard Cabins, a startup whose tiny cabins have grown in popularity. It also announced a license agreement with Trailborn, which offers accommodations near U.S. national parks. Senior Hospitality Editor Sean O’Neill has the latest:
- Postcard Cabins, formerly known as Getaway, has seen rapid growth since its founding in 2015. The company previously raised $81.8 million in venture capital funding.
- “We’re seeing increasing interest in nature-immersive travel,” Leeny Oberg, Marriott’s CFO and executive vice president of development, said in a statement.
- Marriott said the new collection would focus on upscale and upper-upscale accommodations. Postcard Cabins and Trailborn will be integrated into Marriott’s booking systems and loyalty program sometime next year.
Unmet Demand
There is a huge unmet demand for fractional second homes, timeshares, and all-inclusive stays in Africa.
Market Segmentation
Geography
Primary focus on United States European markets and Middle East, with growing interest from affluent Africans and Asians.
Income Level
Targeting high-net-worth individuals and families with disposable income for luxury travel and second homes.
Lifestyle
Appealing to environmentally conscious travelers and those seeking unique, sustainable luxury experiences.
Target Market Segments
Second Homeowners
Affluent individuals and families seeking vacation properties.
Kenya is a hot new destination for second homes among the world’s wealthiest investors, including those in Nairobi, the coast, and areas near Mount Kenya.
Digital Nomads
Remote workers seeking flexible, high-end accommodations.
Vacationers
Luxury travelers seeking unique and sustainable destinations.
Kenya's and Africas Appeal for Second Homes
1
Growing Economy
Kenya's diversified economy and projected growth make it an attractive investment destination.
JP Morgan: the world larges bank beliefs in Africa
2
Infrastructure Development
Ambitious projects like the $3.2 billion rail line are boosting property values.
3
Luxury Real Estate Market
Mature and somewhat resilient market with high-end retail and office spaces.
Market Analysis: Africa as a Tourist Destination
Attractions
Beautiful beaches, water sports opportunities, and rich cultural heritage.
Target Market
Domestic and international travelers, with a focus on families, couples, and groups of friends.
Unique Selling Point
First 5-star hotel and fractional ownership resort in the area, offering a luxurious and sustainable vacation experience.
Infrastructure and Accessibility
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Road Access
Excellent proximity to major roadways and transportation options.
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Airport Shuttle
Convenient shuttle service for guests to and from the Mombasa or Vipingo airport or railway station.
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Local Transportation
Shuttle services to nearby attractions and destinations.
Your Resort: A Unique Solution Through Fractional Ownership
Reduced Ownership Costs
Fractional ownership allows you to experience the joy of owning a luxury vacation home and aditional assets without the financial burden of full-time ownership.
Unparalleled Luxury
Enjoy a superior vacation home with all the amenities and services you desire, designed for relaxation and unforgettable experiences.
Worry-Free Comfort
Leave the stress of homeownership behind. Our resort offers a worry-free experience, allowing you to focus on creating lasting memories.
Luxury and Exclusivity
Exclusive Residences
In addition to the hotel, our resort will offer a selection of smartly designed private residences, providing homeowners with a luxurious and sustainable second home experience.
Luxury Hotel
The 55Africa Grand Resort will feature a world-class luxury hotel, offering guests a truly exceptional experience with impeccable service, lavish amenities, and stunning design elements.
Culinary Indulgence
Guests will savor the finest dining experiences at our resort, with a focus on locally sourced, sustainable ingredients and innovative culinary creations that celebrate the flavors of Kenya.
Accommodation Options
Transportation made easy
Cars for you
Your resort provides a fleet of well-maintained, modern vehicles for guests to explore the local area with ease. Whether you need to run errands or embark on a day trip, your car service ensures you have the freedom and flexibility to get around on your own schedule.
Boats included
For a truly unique and unforgettable experience, your resort offers access to a fleet of boats. Take a leisurely cruise along the coast, go fishing, or simply enjoy the tranquility of the waves. Our on-site marina and boat service make it easy and hasle free to incorporate water-based activities into your stay.
Electric bikes ready
Explore the local area in an eco-friendly and fun way with our electric bike service. Whether you're in the mood for a leisurely ride or an adventurous excursion, your electric bikes are ready to take you there.
Medical Wellness
Your resort will offer a comprehensive medical wellness program, designed to promote physical and mental well-being. Our state-of-the-art facilities and experienced medical professionals will provide a range of services, including personalized health assessments, fitness consultations, spa treatments, and traditional healing therapies.
Sports Academy inspired by
Forte Village
- Expert Coaching: Train with professional coaches in running, basketball, tennis, football, rugby and many more sports.
- Personalized Programs: Tailored training sessions for all skill levels.
- State-of-the-Art Facilities: Access top-notch sports facilities.
- Skill Development: Improve techniques and strategies under expert guidance.
- Exclusive Access: Unique opportunity to learn from the best in the industry.
High-End Sports Education and Training Center
Football
Professional coaching and state-of-the-art training facilities.
Tennis
World-class courts and expert instruction for all skill levels.
Basketball
State on the art basketball covered basketball courts for all levels.
Swimming
Olympic-sized pool and specialized aquatic training programs.
Sailing
Comprehensive sailing education utilizing the nearby creek and ocean.
Golf
18-hole golf club with driving range (planned for 3rd stage).
Fitness Center
State-of-the-art fitness and active pavilion center.
Beach Facilities
Beach lagoon, water sports center, and beach volleyball courts.
Kids' Clubs
Adventure club and Teddybear's kids club for young guests.
BaSustainable Community Development
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Vocational Training
Your resort will feature a EHL vocational training center, empowering local youth with essential skills and knowledge to join the workforce and contribute to the community's prosperity.
Experienced professionals dedicated to helping students achieve their goals and succeed in chosen fields
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School
Education is key to our success and we do not take it lightly. First class education facilities and trainers will bring out the best of each student.
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Orphanage Support
We are committed to supporting an on-site orphanage, providing a safe haven and opportunities for vulnerable children to thrive and reach their full potential.
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Sustainable Practices
Sustainability is at the core of our resort's design and operations. We will implement eco-friendly practices, renewable energy solutions, and waste management systems to minimize our environmental impact.
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Facilities
State-of-the-art equipment and hands-on learning environments for practical skill acquisition.
Innovative School Concept
Sustainability Focus
Curriculum emphasizes environmental stewardship and sustainable practices.
Creativity
Strong emphasis on arts and creative expression across all subjects.
Holistic Development
Balanced approach to academic, physical, and emotional growth.
Experiential Learning
Hands-on, practical education with a focus on outdoor and nature-based activities not forgetting the integration of IT moduls.
IT and Blockchain Community Center
Welcome to Africa's premier technology innovation hub. Our state-of-the-art Community Center is your gateway to mastering cutting-edge IT and blockchain technologies. Through hands-on workshops, certified training programs, and access to advanced development tools, we empower tech enthusiasts, entrepreneurs, and professionals to turn innovative ideas into reality.
- Access cutting-edge blockchain development labs and testing environments
- Connect with industry experts and join our mentorship programs
- Participate in hackathons, tech meetups, and networking events
- Utilize our startup incubation resources and funding network
Join our thriving community of tech innovators and be part of Africa's digital transformation. Whether you're launching a blockchain startup or advancing your IT career, our comprehensive resources and expert guidance will help you achieve your goals.
Unparalleled Partnerships
Hyatt Hotels
We have partnered with Hyatt, a global leader in hospitality, to ensure world-class management and operation of our resort's hotel and hospitality services.
Elite Residences
Our collaboration with Elite, a renowned developer of luxury, fractional, second homes, allows us to offer our homeowners a premium residential experience.
EHL Hospitality
The Ecole hôtelière de Lausanne (EHL), the leading hospitality management school, will provide expertise in hands on VET hospitality education and training for our resort.
UN Sustainability Goals
We are committed to aligning our resort's operations and initiatives with the United Nations' Development Goals, ensuring a positive impact on the community and the environment.
Net Zero Methodology
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Set Baseline
Establish the boundary of emissions for the hotel to address.
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Plan Pathway
Develop default categories for planning a net-zero pathway.
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Understand Emissions
Analyze the hotel's emissions in relation to the wider value chain of tourism and real estate.
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Take Action
Implement strategies to achieve net-zero commitments.
Sustainability Initiatives
Waste Management
Comprehensive recycling and composting programs.
Water Conservation
Advanced filtration and treatment systems for water efficiency.
Renewable Energy
Solar panels and other renewable energy sources.
Local Sourcing
On-site garden and partnerships with local food producers.
Environmental Impact
Carbon Farming
Implementing sustainable agricultural practices to sequester carbon.
Bio Food Production
Promoting organic and sustainable food production methods.
Coral Reef Restoration
Actively participating in the restoration of local coral reef ecosystems.
Seagrass Farming
Supporting seagrass cultivation to improve marine habitats and carbon sequestration.
Sustainable Development Goals (SDGs) Alignment
No Poverty
Creating economic opportunities through vocational training and employment.
Quality Education
Providing access to education from kindergarten to high school.
Gender Equality
Offering flexible work opportunities for at least 350 women.
Affordable and Clean Energy
Implementing clean energy solutions for the resort and community.
Community Engagement
Local Partnerships
Collaboration with local organizations to promote inclusion, sustainability and conservation.
Economic Development
Support for local businesses and job creation initiatives.
Cultural Preservation
Programs to celebrate and preserve local Kenyan culture and traditions.
Company Description
1
Ownership
Owned by you and a 55Africa Grand Resort and a group of investors committed to sustainable luxury development.
2
Location
Carefully chosen land in Kilifi, Kenya, offering natural beauty and beach proximity.
3
Offerings
Diverse housing options and amenities catering to various guest preferences.
Kilifi - 55Africa Grand Resort and SPA
a subsidiary of NOAH Regen, NOAH Regen Global, NOAH Resorts and 55Africa, a company specializing in sustainable luxury resorts. The resort is managed by a dedicated team with long lasting expertise in hospitality, sustainability, and community development.
Team
Gilles Charlet
VP Project Manager
Dr. Patrick Hamilton
VP Technology
Ulrik Danneskiold
VP Legal
Swen Laempe
VP Marketing
Biriayai Theophilus
VP Education
Aloyse Diouf
VP Development
Fréderic Degret
Vice President
Laszlo Kele
Tom Mulwa
Mandharini Resort
Patrick Vogler
Advisor
Rolf Broenimann
Advisor
Management Team
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Management Team
Long standing industry experts combined with over 200 years of experience in the hospitality industry.
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Key Positions
Sales and marketing manager, finance manager, operations manager, and human resources manager with long lasting track records and IT know-how.
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Expertise
Diverse team members with extensive experience in luxury hospitality and sustainable development.
Future Expansion and Collaboration
1
Phase 1
Establish core resort facilities and initial sustainability initiatives.
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Phase 2
Expand educational and vocational training programs, enhance community partnerships.
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Phase 3
Develop additional amenities like the 18-hole golf course, increase renewable energy capacity.
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Ongoing
Continuously improve sustainability practices and expand positive impact on local community.
Financial Projections in US $
Enjoy the following benefits during your stay in your magnificent resort. With your fleet of luxury vehicles, you can move freely and explore the region in complete tranquility. Our sports and wellness facilities will allow you to relax and recharge during your vacation.
Furthermore, as an owner, you will benefit from a 50% discount on all meals and Beverages served in your gourmet restaurant. This will allow you to fully enjoy the high-end culinary experience we offer.
The financial model forecasts revenue streams from fractional ownership sales, resort services, wellness programs, and other income. We have outlined clear milestones and growth rates for the next five years, ensuring transparency and confidence for you as investor.
These are indicative prices and final projections will be updated as the project is finalizing.
Key Assumptions
Stable Economic Growth
Kenya's economy is expected to continue growing at a steady pace, creating a favorable environment for real estate investment.
Growing Tourism Sector
The tourism industry in Kenya is projected to expand from now 2 Mio visitors to 4 Mio in the coming years, driving demand for high-quality accommodation options like our apartments, hotel tents and tiny homes.
Use of Funds
Legal Framework
Finalize the legal framework for the resort in Kilifi. This includes legal documents and agreements.
Resort Layout
Finalize the resort layout and blueprint by December 2023. This includes architectural plans and designs.
Construction
Start the urbanization for the 4 houses and 2 tented villas. This includes site preparation and infrastructure development.
Marketing & Sales
Start advertising and pre-sales. This includes online and offline marketing campaigns.
Marketing and Sales Strategies
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Traditional Advertising
Utilize print and online media to reach target audiences.
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Public Relations
Generate buzz and media coverage through strategic PR efforts.
3
Digital Marketing
Leverage social media and email marketing for promotions and engagement.
4
Industry Partnerships
Collaborate with real estate agents, travel agents and tour operators to expand reach.
Where are we going
1
Legal Framework
Create the legal framework for the resort in Kilfi by September 2025.
2
Resort Layout
Finalize the resort layout and blueprint, by December 2025.
3
Architectural Plan
Finalize the architectural plan for the first two villas and two tiny houses.
4
Urbanization
Start the urbanization for the 4 houses.
5
Advertising & Pre-Sales
Start advertising and pre-sales.
6
Construction
Build the houses.
7
Promotion Tours
Promotion tours in Europe and Africa, Middle East and USA.
Project Africa - 3 Years Timeline
1
2025
Team, Site visit 25, Discuss project details with project holder and local authorities, 1st Master Plan, Pitch Deck, Financial Projections and Marketing Plan
2
2025 / 2nd ½
2nd Master Plan, Pitch Deck, Financial Projections and Marketing Plan by 1st quarter 2025, 2 months Feasibility Study by Horvath for Financing, Finalize 1st tranche of Financing (Serie A), Start working on detailed planning with Team, Project Holder and Local Authorities, Select Hotel Brand, Launch 1st Internet Site
3
2026 / 1st ½
Build 3 Prototypes, Start sales cooperation with Knight & Frank, Start international Sales, Adapt and finalize detailed Drawings, Adapt Timeline and Business Plan, Finalize 2nd tranche of Financing (Serie B), Launch Full Internet Site, Start Construction of Infrastructure and Villas
4
2026 / 2nd ½
Selling Villas, Infrastructure Projects ongoing, Adapt Business Plan and Timeline, 3rd tranche of Financing (Serie C), Start Online Marketing, Start construction of Restaurants, Swimming Pools, VET Center, School, Beach, etc., Start VET Training, Finish Building Infrastructure, Start with National and International PR activities
5
2027 / 1st ½
Constructing and selling Villas, Start construction of Hotel, Finish construction of Restaurants, Swimming Pools, VET Center, Beach, etc., Create Website for Hotel, Train staff in VET Center, Start construction for Staff Housing, Start construction for VET Center Housing, Start the school, 4th tranche of Financing (Serie D), TO visits
6
2027 / 2nd ½
Constructing and selling of Villas, Continue construction of Hotel, Start construction of SPA, Open first part of Staff Housing, Open first part of VET Center Housing, Open the school, Restaurants and Bars in full Service, Start activities program, Ongoing Staff Training, Start with own vegetable plantation and farming
7
2028 / 1st ½
Constructing and selling Villas, Hotel opening, Staff Housing opening, VET Center opening, SPA opening, Ongoing Staff Training, Resort in full operation, Fixing of all Construction details, Ongoing monitoring
Share the Ownership Revolution
As the demand for second homes and fractional ownership is soaring. Innovative startups like Altacasa, Vivla, and MYNE are booming. With more then $1.5 billion in funding, industry leaders like Pacaso are dominating the market with over 2000 properties listed.
Join Us in Transforming Africa
1
Invest in the Future
Become a part of the 55Africa Grand Resort vision and contribute to the transformation of Africa's tourism industry.
2
Experience Luxury and Sustainability
Enjoy the unparalleled amenities and experiences offered by our resort, while actively participating in sustainable community development.
3
Empower Local Communities
Through vocational training and direct support, you'll play a vital role in creating opportunities and improving lives in the local community.
Conclusion: A Vision for Sustainable Luxury
1
Unique Offering
55Africa Kilifi Grand Resort and Spa combines luxury, sustainability, and community impact in an unparalleled way.
2
Positive Impact
The resort aims to create lasting positive change for the environment and local community while providing exceptional experiences for guests.
3
Future Growth
With a strong foundation in sustainability and community engagement, the resort is well-positioned for future success and Africa wide expansion.
Come and be part of the journey:
55Africa
Grand Resort
Avenue de Collonge 46
CH-1820 Montreux
Website
55africa.com
Email
lk@55africa.com
Phone
Tel. 0041 78 603 99 30
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Last updated: 21.09.2024
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